RELOVED is a brand concept for an independent, Manchester based, store which stocks only second hand clothes. The thought behind this being the idea of ‘re-loving’ unwanted clothing and not wasting materials. I then designed a logo for the brand including a heart motif to symbolise love and a Bee to represent the Manchester born element. People who worked on this project include: Myself, Jesser Paton, Maisie De Freitas, Millie Gore, Eve Broadbent and Phoebe Squires.
Watch our promotional video here…
With this video we aimed to educate people on the impact of clothing production and showing consumers how they can do their part by making an effort to reuse, recycle and ‘re-love’ old clothes. The subject of this story is Phoebe who is expressing her thoughts on the topic to an unknown person via answer machine.